How to Pick the Perfect Dress

While it’s still cold outside, spring is just around the corner—which means so is prom! We are beyond excited for all the gorgeous girls who will come into Pure Couture to find their perfect dress. If you’re shopping for your dream dress, we’re sharing some of our best tips to find the perfect dress and make the most of your shopping experience:

Get Inspired Online


Before you come in to shop, spend some time online looking at dresses! You can browse our gowns online here before coming in. Looking at dresses online helps you to get an idea of what types of dresses you may be drawn to, and showing us pictures of dresses you liked will make it easier for us to get a sense of your personal style to help you shop better!

Consider Personal Style


If every girl liked the same dresses, there’d be no need for designers. Before shopping, think about your personal preferences and what you may want to wear to prom. Are you more of a girly-girl who wants something sparkly? Are you a bit edgier and want something trendsetting? A boho girl who loves florals? These are all things to consider when shopping!

Think About Silhouette


Aside from color and style, one of the biggest factors when shopping for your dress is the silhouette. The silhouette works with your figure, highlighting different areas of your body. For example, if you want to keep the focus on your upper body, an A-line or ball gown may be best, while if you want to show off your curves, a mermaid or fit and flare may be the way to go. 

Ready to start shopping for your perfect prom dress? Book an appointment at Pure Couture today!